Turn your existing traffic into revenue.
Full-service CRO for 7-figure DTC brands. Behavioural research, systematic testing, and development, under one roof.
Brands we have built for
You're already losing revenue. You probably can't see where.
Improving conversion from 2% to 3% can equal 6 to 12 months of ad scaling work, without spending a dollar more on acquisition.
01 / Most visitors leave
You pay for the traffic, and nearly all of it exits without buying. That's a conversion problem, not a marketing one.
02 / A plateaued rate
Traffic grows, conversion stays flat. The problem isn't volume, it's your funnel architecture.
03 / Guessing, not knowing
Changes based on intuition instead of data. Every failed guess is revenue you don't get back.
The opportunity sitting in the average Shopify store.
average cart abandonment
Baymard Institute, 49 studiesbetter results from personalised CTAs
HubSpot Researchconversion rate of top-quartile sites
Industry research, Shopify dataCRO isn't A/B testing. It's revenue architecture.
80% research, 20% testing. The quality of the hypothesis decides whether a test wins.
- Random A/B tests without strategy
- Surface-level changes only
- No research or hypothesis validation
- Button colours and headlines
- One test a month at most
- Behavioural research first
- A systematic testing roadmap
- Full-funnel optimisation, ad click to post-purchase
- A data-driven hypothesis framework
- 2 to 4 tests running at once
A six-phase methodology.
A proven framework for systematic revenue growth, from first audit to compounding wins.
01 / Discovery and audit
Analytics deep-dive (GA4, Clarity), heatmaps and recordings, competitive benchmarking, technical and qualitative research.
Week 1 to 202 / Hypothesis generation
PIE prioritisation, research-backed test ideas, revenue impact estimates, and a 90-day test roadmap.
Week 303 / Design and development
High-converting UX, Figma prototypes, Shopify theme development, and mobile-first implementation.
Week 4 to 504 / Testing and validation
A/B test launch, significance monitoring, performance tracking, and winner identification.
Week 6 to 805 / Implement and scale
Winners deployed to 100%, post-purchase upsells, email flow and cart recovery work.
Week 9 to 1006 / Iterate and optimise
Quarterly deep-dive audits, new hypotheses, tests on new pages, roadmap refresh.
Ongoing
A full-service team, strategy to code.
01 / CRO strategist
Research-driven hypotheses, the test roadmap, and revenue strategy.
02 / UX and UI designer
High-converting design, Figma prototypes, conversion-focused UI.
03 / Shopify developer
Theme development, app integrations, and custom functionality.
$4,000 a month. Full-service CRO.
No long-term contracts beyond the 90-day minimum. Month-to-month after that.
- Full CRO strategy, research and testing
- UX and UI design and prototyping
- Shopify theme development
- 2 to 4 simultaneous A/B tests
- Quarterly deep-dive audits
- Bi-weekly strategy calls
- Major site redesigns
- Custom app development
- Paid media management
An honest fit check.
- Your brand does $1M+ in annual revenue
- You get 40,000+ monthly visitors
- You spend $10k+ a month on paid acquisition
- Your conversion rate has plateaued or dropped
- You can commit to at least 90 days
- You're still finding product-market fit
- You need a complete site redesign
- You expect results in 30 days
- You don't have budget for paid traffic
Trusted by Shopify founders, operators, and DTC teams.
“Diligent, resourceful, detail oriented, high quality, and a pure delight to work with. We've worked with a number of Shopify developers over the years and Grow with CRO is in the top 5%.”
“Proactive, helpful and result-oriented. We see him as part of our team, and one of the reasons our brand has grown at such a steady pace.”
“His in-depth knowledge of Shopify has been invaluable. He listens to our needs and offers tailored solutions that make a real difference.”
How quickly will I see results?
Most clients see their first winning test within 30 days. CRO compounds: the real return comes from stacking improvements over 90 to 180 days.
What's the minimum commitment?
90 days. CRO is iterative and research-driven. After that you can continue month-to-month or cancel with 30 days' notice.
How is this different from other CRO agencies?
We're full-service (strategy, design, and development), we specialise in Shopify DTC brands, and we run 2 to 4 tests at once instead of one a month.
Do you guarantee results?
We don't guarantee specific percentages. If we don't deliver measurable improvement in 90 days, we work an extra 30 days at no cost, provided the traffic thresholds are met.
Will testing break my site?
No. Tests split traffic between your current site and a variation. If a test is losing, we stop it.
Do I need to involve my dev team?
No. We handle all implementation, so your team can stay on product work.
What if I don't have 40k monthly visitors yet?
We can still work together, focused on research and UX improvements instead of A/B testing, then shift to testing once traffic allows.
From the blog.

Shopify CRO Agency: What to Expect Before You Hire One
Learn what a Shopify CRO agency should do, when to hire one, what deliverables to expect, and which hiring red flags to avoid before signing.
Read the article →
How We Audit a Shopify Store: Our Exact CRO Process
This is the exact process we use when auditing a Shopify store for conversion rate optimisation. Every step, every tool, every question we are trying to answer.
Read the article →
Shopify Product Page CRO: 7 Fixes That Move the Conversion Needle
The average Shopify product page converts at 1.4%. These 7 code-level fixes address the specific friction points killing your add-to-cart rate.
Read the article →
What Is a Good Shopify Conversion Rate? (2026 Benchmarks)
Average Shopify conversion rates sit between 1.4% and 3.3%. Here's what good looks like for DTC brands — and what's holding most stores back.
Read the article →Turn your traffic
into revenue.
Start with a free CRO audit on a quick call.
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